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Parapluie sample project: Battle of the Atlantic Place Emblem and Visual Identity

Image of Parapluie project: Battle of the Atlantic Place Emblem and Visual Identity

One of the most exciting projects underway in Halifax right now is the building of the Battle of the Atlantic Place.

The working group for the project required a visual standard to communicate not only the excitement of the building itself, but also the history and significance of that building's mandate.

To mirror this mandate, the logo's typeface and artwork are based on the printing technologies of the Second World War era, but have been used to create a logo with a contemporary and dynamic look and feel.

Artist's renderings of Battle of the Atlantic Place: Stantec.

Sample image of Parapluie project: Battle of the Atlantic Place Emblem and Visual Identity

Sample image of Parapluie project: Battle of the Atlantic Place Emblem and Visual Identity

Always leave a positive impression

The sometimes arcane field of print production is often misunderstood, and is too often left in the hands of individuals who are not experts in the field. This leads to unwanted expenses due to added time and corrections during the printing process. Since reprints are very expensive, we recommend that you use our print production service — in which every print piece has crisp imagery, accurate colours, and is handled by an ink expert. We maintain a craftsperson's commitment to accurate and knowledgeable reproduction of materials in print.

Design is not an end in itself

Design isn't for print or Web… design is for people. Web, packaging, print, product creation (and so on…) all work together to form the world that you want to build and that you want to live in. Parapluie's designers cover years of experience in local, national, and international markets — and that combined experience creates some of the finest, unique designed products in our region.

The nuts and bolts

Our production artists are chosen because their work consistently displays a thorough understanding of craft and dedication. Our promotions gurus are diehard product and service mavens, with a keen understanding of successful promo delivery. Our Web programmers are the among the best in the world, and are dedicated to gold-standard mastery of coding. Click here to find out more about Parapluie's production facilities.

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